Philadelphia Eagles linebacker, Haason Reddick, teams up with R7 Energy, a cleaner and healthier energy beverage alternative.
Philadelphia Eagles linebacker, Haason Reddick, is a man of many talents. Not only is he one of the top defensive players in the NFL, but he’s also an entrepreneur. Recently, Reddick invested in R7 Energy, a clean energy drink created by entrepreneurial experts and professional athlete management executives. R7 is made with the intent for longevity, powered by L-Theanine and adaptogens that are set to improve cognitive function. R7 consists of three flavors: lightening lemon lime, orbit orange, and midnight rush.
R7 Energy is a healthy alternative to sugar-filled energy drinks that are on the market. What makes this drink so unique is that it’s not only marketed to athletes, but also to “high achieving individuals.” This is a great marketing move by Reddick and the team at R7 Energy, as it broadens their target market and allows them to tap into a new demographic of customers.
The number seven is very important to the R7 brand because it stands for seven key concepts: Refuel, Revive, Reignite, Repair, Replenish, Recover, and Restore.
In addition to being a member of the Philadelphia Eagles, Haason Reddick is very much a mentor devoting himself to giving back to community youth. Every Tuesday Reddick visits elementary schools, providing children who look up to him with guidance about achieving their dreams.
“I want to be a mentor and stand for everything that word entails,” said Haason Reddick. “I want kids to know there’s more to life than being in the streets performing acts that are irreversible. I want to show them there is another way out and that their life is valuable. You just have to find something you’re passionate about and apply yourself.”